Magento Industry News: Magento e commerce design

Showing posts with label Magento e commerce design. Show all posts

Usually, the success of any eCommerce store depends on its user experience, if your store appears in the first page, chances are high that you will get noticed on the web. But appearing on page one is not child's play because web crawlers are very talented and intelligent too in recognizing a quality content.

These are experienced crawlers, who are following a particular form in setting up a rule for a quality content. It is important to comprehend a quality content according to a search engine perspective. If you want to boost the visibility of your e-store, here are some of the rules that you should follow:

Unique Content is the King

While uploading the product in your store, you can try to give a least description about it as it will be helpful for you to connect with your audience. You can also ensure that you give only a unique meta description for all the pages else it will take a beating in your page rank as Google only values unique and outstanding contents. Remember that you never stuff the content with keywords as it could backfire.

Make Sure You Provide Exhaustive Information About Products

It is highly important that you remember you are selling products online, and there is not any sales assistant to convince a customer, so you will have only one way to convince is through your website content. According to customers and SEOs viewpoint, user guides work exceptionally. Conveying product information through videos is also a beneficial option that offered you to make it entertaining. Ensure That You Protect Duplicate Content From Web Crawlers

Related article: http://magentodesignstudio.blogspot.com/2015/02/top-three-secrets-of-2015-for-boosting.html

Sometimes, it is also possible that you may not be able to give a unique description to all your pages. For an example of Smartphone. The specifications and features remain same, but the color could vary from phone to phone. In this case, it will be boring to create a unique content. Instead of that you can prevent pages the content.

Expand a Trust Factor

You should ensure that you get your store accredited by Trust Mark. You also remember to have a TrustMark logo that will work exceptionally for your business as it talks huge about your store's unity. You remember to include customer testimonials, ratings & product reviews as they are important to woo the new customers.

Try to Make Your URL Applicable

If you consider, there are a lot of URLs that are stuffed with various useless session ids like http://www.example.com/Watches/b?ie=UTF8&node=1350387031. It is good for nothing as it does nothing to increase your website's visits as a customer finds it difficult to remember the URL. If the URL is applicable like https://www.example.com/category/product, it is a great prospect of getting noticed.

Preclude Shopping Cart Abandonment

You always have to keep in mind that shoppers show zero tolerance to all the complicated registrations and check-out process. So, to avoid customers from abandoning your shopping cart, you can make their sign-up process more simply by integrating social networking login. Remember that you also decrease the check-out process with crisp check-out form.

Attract Customers With Your Design

As we all know that first impression is one of the best impressions. And if you want to make the best impression among your customers, you can give importance to design as it plays a very important rule.

All those shoppers, who come to your website, must be able to find products very easily. Therefore, you can go with least design, which shows products tidily. If you hide your products under categories, it will only annoy your customers. You can also integrate smart search options to your website and ensure that your website loads very quickly.

So, these are the most important rules that you should follow to increase visibility of your e-store. Moreover, you can also get various other benefits by following these optimization rules. In any case, if you are getting difficulty and want to get in touch with professional eCommerce developers, you can get in touch with us.

Are you looking forward to customizing your existing store or want to build a new eCommerce store with easy to use features and eye-catching website design? Contact us!

As we all know that not all businesses are built similarly. If you are running an enterprise or fastest-growing business, one-size-fits-all, cookie-cutter solutions will not accomplish your business's exclusive needs.

Thus, if you are launching an online store, you ensure that your eCommerce software offers a lot of customizations to provide you maximum flexibility to boost sales of your business.

Only the best and feature-rich eCommerce software enables you to customize everything from simple website design to your storefront’s interface and background processes. It enables you to develop an online store which gives and works similarly the way you want it to be. The platform makes your life a lot easier by shortening your eCommerce business.

For enterprises and fastest growing businesses, why Magento is the best platform and what it has to offer? Read on to find out more about this high-end platform:

Why Magento?

Magento is an open source and full-featured eCommerce software that is obtainable for all types of businesses worldwide. Being open-source software, it allows you to tweak it with some changes, or you can customize it according to your business requirements.

Using different plug-ins and extensions that obtainable in the Magento community, Magento users can customize this high-end platform and make their eCommerce website a perfect destination. If you are looking for basic eCommcerce features or advanced options to accommodate growth, Magento has an excellent solutions for your business.

Cost-effectiveness

A lot of eCommerce business owners, who make use of Magento platform, told that they are in love with this software because of its cost-effectiveness. Users of this high-end platform do not have to pay for monthly subscriptions like other platforms that mainly limit things.

Through the Magento platform, you can get your online store up and run it at an affordable rate as this platform has free versions of the software to free & paid plug-ins and extensions. The best thing about this platform is that it delivers a comprehensive range of solutions to fit your business needs.

If you are running a small business, Magento Community is an excellent choice to get started with the software. Magento’s free version is completely supported by a community of Magento users, who can help users to modify their software.

A Range of eCommerce Features

The platform has all the things that you require to launch and manage your eCommerce business. Magento offers a lot of tools to help you out in increasing traffic, sales and customer engagement with main focus on growth and scalability.

Below, you can find some of the eCommerce features that Magento has in its store that can be customized with plug-ins and extensions:

Shopping Cart:

This excellent platform is taking care of everything from a checkout to secure payment processing as Magento is a full-featured eCommerce platform. Customers are able to check-out by signing up for an account or just by using the service as a guest.

You can also make a choice from different payment-processing options offered by Magento, or you are allowed to use your preferred payment gateways, including Simple Pay, Amazon Payments, PayPal, Authorize.net and Google Check-out.

Customer Service:

You can also your customer’s instant access to the purchase-histories and can also track information for current orders. For future purchases, customer accounts are allowed to save products to their wish lists and able to save their information for instant and convenient checkout.

Web Design:

No matter whether you have tech skills or not, you do not have to develop your website from scratch as you can choose from different themes across the Magento platform and third-party providers. You can customize the look and functionality in order to fit your brand and company values.

Mobile Commerce:

Browser detection as well as responsive design both are used by the Magento platform to develop an excellent customer experience by optimizing your online store and product pages on mobile devices.

Product Management:

Now, you can easily export, import and manage inventory. Using images, zoom-in capabilities, special pricing options and other storefront customizations, you can easily customize product pages.

Multiple websites:

If you are running more than one online store, you can run multiple websites with the help of using a single Magento account for instant and easy store management.

Other Advantages

When it comes to talking about the benefit of using Magento platform, it is one of the most widely used and popular eCommerce software for merchants and developers. Users will get enormous options and support resources when it comes to designing, launching and maintaining your online store and website.

As leading open source eCommerce software, the platform is constantly developed by the company and improved upon with contributions from the Magento community of users and developers. However, you can also add your desired feature in the platform if you have any with the help of a professional Magento developer.

Customer Service

If you need any kind of help while using Magento, you don’t have to worry as the software comes with various support resources to determine any issue. Magento Sales also told us that Magento Enterprise users are getting huge support through Phone and the online customer portal.

Both the support work using a ticketing system, so you can expect a supportive turnaround time anywhere between one and four hours. Moreover, the platform doesn’t offer access to phone support, so it doesn’t mean that you are in the dark. You can move to Magento’s Help section, and you will get everything from a knowledge base to consulting services.

- Knowledge Base
- Magento Forums
- Magento Wiki
- Consulting Services

Thus, Magento is a perfect eCommerce platform that has been chosen from a wide range of payroll services. So, if you have decided to run a high-end and smooth online business, there is nothing better than Magento.

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“If you wanted to boost sales of your online business, you can follow some best secret tips that can help you to increase sales of your business. You can go through this blog and find top three secret tips of 2017 to increase sales of your business.”

When it comes to boosting your online sales, it is extremely different to a conventional business. You can easily work on merchandising practices and employ different strategies to make your sales. However the online store has all the things to do with the online dynamics and the web resources on which all your store operations and actions depend.

We all know that there is always a way to boost your sales by 500%, but you know how? No need to worry as there is no need to do anything shady or participate in any trouble. People often develop wide product and service lists whenever they start selling stuff online.

If you are also looking to increase your online sales, go through this blog as here you can find top three secrets of 2017 for increasing your sales:

Enhance Your Website’s Search With Redirects –

Through this policy, you can easily increase your Magento website’s search. Just you have to do is navigate to catalog menu and then go to site search. In the internal site search, you can see a grid listing of all the search terms. You can easily correct the spellings of your products, categories and other important values by just hitting the edit button.

Here you are able to give instruction to Magento to return a particular URL against any search made. By this way, you can easily redirect common search queries such as a sale to the Sale category, launching significance to the search. You can also prefer for third-party solutions such as Google Custom Search as it has been reported to affect a 338.83% increase in revenue from the site-searches.

For this, you can even go for third party solutions like Google Custom Search. This has been reported to affect a 338.83% increase in revenue from the site-searches for a leading eCommerce site. Indeed a powerful way to connect with user search needs!

Ensure That You Make Your Website Feel Worldwide –

There are lots of websites that have very localized language – in other words, we can say that it is written in such way, which is reliable in their local market, but not to an international market. By making your website in the localized language, you can make them feel that you do not want to sell internationally whenever they read information on your website.

Whenever it is possible for you, you should write about how you can deliver your products as well as services internationally. You should try to make it easy as giving your potential customers confidence about your organization. You always have to try to talk about the importance your products and services on a global level as this way you can say that we deliver our products to different countries across the world.

When it comes to talk about another great way to provide your website with an international talent, you can mention global testimonials on your website once you start selling abroad. You can also ask your previous customers about some feedback so that you can mention it on your website.

Moreover, you can also list out your about your dealings with more countries. It is about reducing the professed risk to potential customers and testimonials.

Reduce Purchasing Steps –

How many steps do your customers have to face to confirm their purchase? Do you have multiple confirmation pages? Does your cart integrated with your website or does it send your customers to a third-party website to finish the transaction?

During the check-out process, every single process is another chance for your customers to become confused. Therefore, Amazon has adopted its 1-click checkout, which allows people to find a product and purchase it without going through the entire check-out process if you already provided information on file. A pro service offered by PayPal, allowing you to handle the entire transaction from your website without having to send customers to PayPal to finish their payment.

You can do anything to decrease the troubles between your customers and your products that can result in a net win for your business. For developing a successful online business and increasing sales, there is no single magic bullet, but there are some ways and secret tips that can help in increasing sales.

Keep visiting our blog for more information on eCommerce and its related solutions as here we cover top stories and latest news about eCommerce.

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“With constant increasing in B2B sales, more and more people prefer to purchase online than retail. So, if you are looking to make your B2B eCommerce business successful, you can go through this blog, containing 5 highly influencing tips to help you.”

According to published reports, online B2B revenues are increasing constantly to $1 billion in the U.S. And the reasons behind this growth are twofold – First, various manufacturers as well as distributors are spending in their own online channels.

At the board level, finally there is an understanding that eCommerce increases revenues, decreases costs and boost profits. Second – a lot of business purchasers are looking forward to make purchases online instead of traditional channels.

Now, business buyers are mainly millennial in their 30s and they prefer to purchase online. Before contacting any sales representative, most of the buyers are researching products online that is both an opportunity and confronts to obtainable sales channels.

It doesn’t matter whether a company is investing in a B2B online store or changing an existing B2B platform, it is must for them to focus on 5 influencing tips for successful B2B eCommerce.

Consider below mentioned 5 highly influencing tips for B2B eCommerce Success

Content –

For all the online B2B eCommerce business success, content plays a very significant role; however, it can be quite challenging for distributors. For their own online stores and sales channels, it is essential for them to develop rich content. Here, we inspect both types of content and how todevelop and distribute it.

These days, developing content is not as difficult as it sounds. Good content comprises all the information of the product that a buyer needs to make a decision. It comprises manufacture name, SKU numbers, geographic origin, dependencies, specifications, price and more.

It is also important that it should also have short and long descriptions, installation manuals, user manuals, hazardous material information and material safety data sheets. It is also important to have multiple images of a product and videos are also playing important role.

Businesses should make sure that they have normalized content. It is helpful for product comparisons and helps the customer experience. For international markets and buyers, content must also be localized. For distributors, investing in a merchandising team to normalize and improve content as the quality from manufacturers is likely to differ.

It is also good to invest in a question-and-answer forum that is a great way to collect and develop pertinent content and add value to your online store. All those manufacturers are facing a lot of disadvantages by do not making their content available to distributors because rich content, graphics, videos are winning out in the long run.

Customer Experience –

B2C retailers have set the bar high. We all know that consumers are looking for such websites that can be accessed easily from any device with useful content, ratings and reviews and compelling merchandising. They want reliable search and navigation, and robust check-out online chat is almost given.

Business buyers want more. They want access to order history, freight options and inventory availability since they often reorder the same items. Instead of calling a sales representative for a large purchase, they need an aptitude to request a quote online.

Related Article: http://www.magentodesignstudio.blogspot.com/2014/12/how-to-convert-retain-your-customers-in.html
Moreover, businesses also wanted to contain their corporate purchasers, who purchase products for many locations. The pricing history as well as catalog must be readily obtainable as budgets and purchase history must be easily accessed.

Some years ago, B2B eCommerce websites had least amount of product information instead of terse descriptions as earlier websites were conjecturing that customers, who are ordering online, already know their part numbers.

These days, customers are looking for detailed product information, pictures, videos, data sheets and more. In short, they need more content that is required for the B2B market as compare to the B2C market.

Presence on Omni-channel –

Now-a-days, eCommerce industry is getting competitive as most of the customers are tech-savvy. They want you to be present on different channels and offer them a wonderful experience on different platforms.

It is must for businesses to have seamless integration between all these disconnected channels so that they can provide Omni-channel experience to their customers. With this high-end integration, businesses can offer their customers a seamless shopping experience and develop deeper rendezvous with them.

Personalization –

For the B2B customer experience, personalization is becoming the framework now as with personas and on-site behaviors help in determining what product and promotions are displayed to purchasers. Now, you can find various manufacturers and distributors, who are investing in customer catalogs and pricing.

Whenever any buyer login-in, it is essential that persona-based personalization must be leveraged to present merchandising offers, which suits buyers’ purchase history, seasonal offers and geographic location.

In personalization, the very next step is to imitate what gives to success in B2B websites – behavioral personalization. There are lots of B2B websites that are already endowing in the same integrations as B2C websites to aggregate data about a purchaser.

Using third-party tools like Certona and Monetate to present recommendations based on other’s buyer’s behaviors. It is also good for B2B websites to link to product purchase histories from accounting systems and data warehouses.

Integration –

Integrations – a highly strategic area of focus as B2B eCommerce needs deep and flawless integrations into different systems that always comprise customer records, products, pricing and inventory. When it comes to typical integrations, it comprises:

Enterprise resource platforms (ERP) for customer information, pricing, order management, order history, inventory availability, and so forth.

- Tax Systems

- Freight Systems

- Customer-relationship management (CRM) platforms for customer information, sales rep assignments and more.

- Credit-card payment gateways

Now, a lot of new integrations are requiring with behavioral analytics tools, recommendation engines and merchandising solutions. Different advertising platform are likely work their own way into B2B websites, enabling manufacturers to feature their products on distribution websites.

So, these are the top 5 influencing tips for successful B2B eCommerce; therefore, eCommerce merchants can focus on these tips and make their B2B business successful in mean-time.

To get more information on B2B eCommerce and eCommerce solutions services, you can click here. Moreover, you can also hire eCommerce developer for your any query and get an instant solution.

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Microsoft Dynamics NAV is one of the best enterprise resource planning (ERP) software products that intended to help with CRM, supply chains, finance, manufacturing, etc. for small and medium sized enterprise.

We all know that the combination of Magento and Dynamics NAV Integration work better for eCommerce, ERP/EPOS, storage warehouse and accounting systems, and so on.

We all know that online presence helps to increase long list of questions for entrepreneur with any moving business or expansion. Now, you must be thinking about the trick that can be done for making an enterprise website be happening. How one can turn market’s online presence for the business? The only option is to adopt Microsoft Dynamics NAV integration service for your business site.

Microsoft Dynamics NAV integration delivers you a fully integrated Microsoft Dynamics NAV ERP eCommerce Site perfectly connected with NAV that offer your business the leverage and adaptability for making enough from your investment. Users can get a website merchandising, customers, web orders & product categories, etc. from all Microsoft Dynamics NAV. There are many types of Microsoft Dynamics NAV integration such as:

Order/Customer Integration:

This integration helps to recognize if the order has comes from existing customer or new customer when a buyer places an order on the Magento site. When a new customer placed an order then it will create buyer in Microsoft Dynamic NAV & then create the order. Additionally, when an existing buyer creates an order, this integration will help to track for the unique consumer ID in Microsoft Dynamic NAV and can also put the order in the presence of existing buyer’s ID.

Order/Order Status Integration:

If you want to update web order statuses that based on sales operations in the backend ERP system in real-time then this integration is best as it reflects the updated information in Magento CMS. With the help of this integration, you can also synchronize the order from Magento to ERP and can send order status updates, from NAV to Magento that gains the dual prompts to complete the order cycle.

Item/Product Integration:

No matter, whether your products are simple, configurable or grouped, it can be easily developed in ERP system and can upload to Magento together with special offers, product images and key attributes, promotions or discounts can be distributed against a specific product or product group for stipulated time-frame in MS Dynamic NAV that displays in Magento.

Inventory Integration:

Inventory information can be done through integration on the Magento from Microsoft Dynamics NAV. The updated product’s inventory in ERP system will be checked by the integration when stock update operation takes place in the ERP system that result in to information at regular intervals to Magento eCommerce platform.

Payment Integration:

Different kinds of online payment options such as PayPal, Payment gateways, Authorize.Net, etc. are fostered by this integration. Moreover, it is also useful for taking “Credit Card Information” from a PCI Compliant Magento Shopping Cart and thus, will help you to co-ordinate the back to NAV. You will also find Online Payment Transaction ID & Payment Method in the NAV Sales order.

What Advantages Microsoft Dynamic Navision Can Get?

Orders:

The details are auto-synchronized between NAV and Magento when a new order is placed. Thus, it results into permit for accessing orders from either point of entry.

Customer Groups:

One can easily create customer groups in Magento and can apply special rules on taxes and prices that can be synchronized and made available in NAV.

Track Shipment:

One can only have to track the real-time shipment status of your customer’s order From Magento platform or Microsoft Dynamics NAV, no matter it is B2B or B2C.

Credit Limits:

Now, you can easily assign credit limit to select customers for making online purchase from Magento and Offline from NAV to prevent them from crossing their credit limits.

Customer:

A new customer gets created in Magento or Microsoft Dynamics NAV by synchronizing the buyer’s data in both the systems.

Tier Pricing:

The tiered customer pricing that assigned as per customer groups, can be decided in Magento and synced with NAV.

Inventory:

The physical inventory is coordinated with an online store inventory that allows customers to see a perfect accessibility on Magento Store.

Products:

The product details will be prompted by every new entry of the product information in the MDN to show instantly in Magento & vice-a-versa.

Having lots of advantages of using Microsoft Dynamics NAV at Magento, it is not a bad deal to adopt for your business. Considering advantages, if you are looking to adopt Magento development service, then contact us at Mag Ecommerce Studio for more details.

“Gaining new customers and retaining existing one is not easily possible in this highly competitive market. But if you follow right ways, you can easily gain new customers and retain them also. Go through this blog and get more information on converting and retaining your customers”

In this bloodthirsty market, gaining new customers and retaining existing ones is not as easy as it sounds, it needs you to spend your time and efforts too. By gaining customer’s attention and retaining existing ones, you can boost conversion rate of your site, but it is quite challenging for you.

For eCommerce merchants, gaining new customers means gaining new business. Therefore, thanks to eCommerce solutions as it have all the features that you will require to convert and retain your customers. If you increase customer retention by 5%, it increases profits by 25% to 95%, according to the Harvard Business School.

If you are looking forward to convert and retain your customers in the eCommerce loop, below you can find some tips that help you to retain new and existing customers and convert them into potential ones.

Ensure That You Regularly Update Customer's Profile

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If you want to understand your customers better, it is necessary that you collect all the important information like work, goals, demographics and relationships. By collecting all this information, you can also find out how and why they are interacting with your brand. You can easily organize all this information and part your customers and analyze what they want as it will be helpful for you to serve them better.

Remember to Send Customers Thank You Letters & Ask Them For Feedback

If you will have a good amount of interactions with your customers, you can easily make your brand more caring. If any of your buyers (first time buyer) purchase any product from your website, you can send them a welcome message. Make sure you include a place to enter their feedback and experiences about your products and services. It will help you to comprehend your customer's expectations and help in boosting services and products too.

Motivate Your Customers to Follow Your Online Profiles on Different Channels

For every eCommerce website, it is must to keep their online and social profiles up to date and active. You should also make such profiles interactive and allow your precious customers to like and follow you.

You can also make subscription to your email and newsletter free and easy to access. You can surprise your customers by offering them special discount and offers, you always remember to include easy to access contact information.

Buy PPC (Pay-Per-Click) Advertising

You can also purchase PPC (Pay-Per-Click) advertising as it is the most important marketing tool that helps in attracting new businesses. Pay-per-clicks ads are appearing on search engines and other websites for the new. In this advertising tool, whenever any potential customer clicks any of these ads, the market will be charged.

You should consider at least Google and Bing for search engines. It is also recommended to look at some other PPC networks as well like Facebook so that you can reach to your important and new customers. Once if you have selected a PPC network, make sure you have a clear goal and a clear plan of execution.

Social Media Marketing

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Recently, social media marketing has got some deprived push. All thanks to a report that released from a research firm Forrester. Regardless of this truth, I must say it is highly advanced tool obtainable for small and mid-sized retailers.

Social media is one such network that can take any form like blogs, posts on Google+, Twitter, Facebook and more. If you are marketing on such platforms, you should aim at engaging customers in a kind of ongoing conversation. It is especially true while in holiday shopping season.

Listen to Your Customers & Joint Their Conversation

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Ensure that you talk with your customers on a regular basis and you ask them what works for them and what not. You can also spend some time on researching and look for online resources, where you can easily get what they like and what they don’t. Through this way, you can get an idea on which things can influence your customers to purchase from you.

Rectify Your Mistakes

Whenever you get any feedback about any kind of mistake, you should act as quickly as possible. As quickly taken action will calm down your customers and correction will be received and valued by them.

An essential part is to be careful for the needs of your customers, so you can spend some time on researching and analyze what will work for you. It will be helpful for you to not only attract new customers, but also keep them and convert them into potential ones.

Above mentioned are some of the easy ways by which you can convert and retain your customers in the eCommerce loop. Moreover, you can also get help from a professional eCommerce developer, who has expertise in different eCommerce solutions.

Earlier, I have written content on best practices that help to enhance eComerce business that you can find here. Now, I am going to share information on improving customer loyalty with Magento eCommerce.

So, if you are running an online business, boosting customer loyalty is the most important point that you should consider while running your eCommerce business. There are lots of professionals, who have special expertise in Magento eCommerce design and they know how to help your business to run the most successful eCommerce campaigns.

As per the research, Magento is one such eCommerce platform that has maximum numbers of tools, allowing online merchants to boost their potential for success. If you are running an online store and wanted to improve customer loyalty, you can go through this blog and find Magento can boost your customer loyalty through eCommerce website:

Personalized Products –

Personalized Products is the best extension that offers customers with more options like shapes, colors, sizes of the products that they want. It is one such feature, which has a preview option, where customers can have a look of their final product before they buy it. It is one of the excellent choices for Magento based website professionals as it can be helpful to enhance customers’ loyalty.

Personal Bar –

When it comes to talk about Personal bar, it is a Magento eCommerce extension, which is extremely easy-to-use and highly customizable. Magento users can easily use this extension to display personalized messages to their valuable customers. Any type of personalized message can be displayed like from promotional discounts to top upcoming product release announcements. Users can also see a social media feature that enables users to share through platforms.

Related Products Manager –

Related Products Manager is another wonderful extension, allowing all the eCommerce retailers to get a good and complete view of a customer’s performance and their purchase histories. Through it, users can get essential data related to the trends of customer purchasing behavior and the cross-and-up-sells of the products and applicable data on monthly page views.

Habitual Cross-Selling –

It is also the most popular feature, which allows the ability to cross-sell as seen on Amazon’s site. Being a different extension, it can easily calculate the number of products, which are shown to customers. Based on the number of products previously bought by customers in the past like Amazon’s customers also bought feature, it is a perfect extension for Magento users.

So, these are some of the feature-rich Magento extensions that can be used to increase customers loyalty. Moreover, you can also get your own Magento extension as per your requirements; just you need to hire a professional Magento developer from any trusted Magento development company.

“If you want to develop a Magento based eCommerce website and wanted to know the total implementation cost of Magento ecommerce site, you can go through this blog and get huge information on implementation cost of the store.”

Today, Magento is the most powerful eCommerce platform that gained huge popularity in the market because of its range of features and flexible nature. With more than 5 millions + downloads, Magento is the perfect choice for all types of online stores irrespective type and size of business.

Day-by-day, the implementation of this platform is growing rapidly as all the eCommerce retailers consider this platform a high-end choice for them. The best thing about Magento is that one can easily customize this platform with his/her desired features that meet the organizational needs.

Total Implementation Cost of Magento eCommerce Website

If you also decided to run your online store using this platform, the first thing that comes in your mind is an investment and the cost involved in implementing an eCommerce website. To make it easy to know the implementation cost of the Magento eCommerce website, we will discuss the different factors that make up the cost:

Domain Cost –

Domain cost is a major cost that occurred in Magento implementation. Adding this cost is much important with the overall Magento development cost as there are such times when the domain cost is littler higher. So, if you are looking for implementing Magento for your eCommerce site, you need to consider is domain cost.

Server Cost –

When it comes to server cost, it is one of the basic costs that is involved in Magento website development. It is one such cost to understand where you wanted to install and host your site. Either you are able to purchase a server in-house or you can host it with shared hosting, so you need to choose the size of the server that you require as it defines the overall cost which you have to pay yearly on your server.

Magento’s Extension Cost –

You will also face Magento extension cost in any case you need to pay extensions for your Magento website. There are lots of free extensions on the web, but paid extensions are rich in features and known for their high-performance. Moreover, if you are looking for developing a new extension for your website, you will face development cost involved.

Magento Theme Cost –

When you look out for Magento themes for your Magento store, you can either find free themes or paid themes. You can customize it or purchase a new one that costs few dollars; however, you can also develop your own theme by hiring a Magento theme developer. It is another implementation code of Magento website that is involved in any case you are looking out for customized themes.

Development Cost –

It is simply a cost that paid by you for the development and customization of your website. In the development cost, a range of development cost includes like uploading the products, categories, other details making a successful live of your website.

So, these were some of the major implementation cost of Magento eCommerce website development. You can also hire a professional Magento developer, who has hands-on experience in the development of an eCommerce site.

Magento eCommerce is gift for online merchants as it provides multiple online shops and lots of other functionalities to them for selling their products/services. This marvelous platform brings enormous changes for its users that surely convenience their buyers and sellers.

One of the best things about Magento eCommerce store is it allows developing search engine optimization friendly web stores. Moreover, it has Meta tags for single products and even, online merchants can create Meta tagging category-wise.

9 Effective Tips to Increase Hits and Conversions of Magento eCommerce Website

There are many advantages of Magento that enhance hits and conversions of your Magento website.

- We all know that eCommerce platform means 100% online sales. There are many shoppers, who read reviews and comments written by other shoppers before making a purchase. Magneto offers integration of its rating module in its site through custom Magento website development that enhances the trust factor.

- Online merchants also find many social media Plugins that seamlessly available in Magento website. You just have to hire Magento developer to integrate into your site.

- Even, you can easily install Google analytics on your Magento web store for getting insight of what your clients are looking for in your site. You can also use a variety of Magento themes to highlight your special product.

- One of the best ways to attract more customers is to buzz your website with graphics, offers, festive images, and freebies. You can also share that on all social networking sites. Keep in mind that eCommerce site with the number of visitors will surely convert more clients.

- Online merchants can publish every award won for client servicing. Publishing awards are sign of reliable and trustworthy.

- If you are putting discount coupons and deals, it attracts more buyers. So, it is advisable to plan offers on a monthly basis for different categories.

- In festive season, text promotion helps to boost sales. Tell your Magento development company to integrate SMS API that sends offers to your clients automatically. For enjoying good response, strategy for a last minute offer is worthy.

- Ensure to enable your Magento eCommerce system with auto-responder modules to send birthday grating or festival wishes. This will bring your customer back to your store.

- It is advisable to hire dedicated Magento developer for regular updates that keeps your business ahead of your competitors.

These are some extraordinary features of Magento eCommerce platform that helps you to expand your business. Apart from development and integration part, Magento eCommerce design also plays an important role to give fresh look to your site. If you are looking to revamp your store then contact us for more information.

Many a time, higher shipping cost eats profit of the business. Offering discount on partially shipping charges would be a riskier option as no customers like to pay an amount towards shipping services.

In other words, we can say that customers like to purchase products with free shipping facility. There are many customers leaving shopping cart empty due to high shipping charges.

According to the survey, 44% of customers abandon shopping carts because of high shipping costs or absence of a free shipping facility. Neither customers nor merchants want to bear shipping charges.

Looking for that, here we come with some effective tips that help eCommerce business to reduce shipping cost and make more profit.

Earn Reward Points from Credit/Debit Cards

Usually, eCommerce retailers make payment for bulk purchases with their debit or credit cards. Thus, eCommerce retailers are earning huge reward points for making purchases with Visa or MasterCard gift cards. ECommerce merchants can use such gift cards for paying shipping charges.

Offer Free Shipping with Minimum Purchase Order Value

It is advisable to offer a free shipping facility with minimum order value rather than the minimum number of purchase items as many customers may purchase low-priced products to get the free shipping facility. 75% of online shoppers in Canada have purchased additional stuff in order to set minimum purchase limit and qualify for free shipping.

5 Simple Yet Effective Ways to Reduce Shipping Cost

Hire Different Carriers

It is not sensible to have flat shipping rates from one carrier. Various carriers offer different rates according to product types and characteristics like height and weight, fragility and build, and price. It is sensible to have different carriers’ ship different products that provided they are offering low shipping cost.

Set Product Price According to Product Cube Value

Carriers’ shipping rates depends on the space that taken by product on shipping vehicle. Thus, you may be losing money on large shipping products but of lighter weight. So, it is advisable to price smartly especially for larger products of lighter products.

Talk Carriers for Negotiated Rates

It is fact that the lowest shipping rates invite higher profit. You might be an excellent negotiator, but the carrier also wants to better incentives to offer you least cost. It is advisable to commit them to offer higher shipment volumes and they might be happy to provide you shipping at low cost.

Thus, these are some effective ways to reduce shipping cost and earn maximum profit. If you want to enhance shipping facility of your online store then hire Magento developer for adopting Magento eCommerce development services from us at the most competitive rates.

The requirements for market-focused and customer-centric are more important in the rapidly changing and highly complex business environment. As eCommerce becomes more critical, it is must for retailers to incorporate their store with CRM system.

Many retailers have a question why Magento for developing online store. Let me tell you, it is one of the leading ecommerce carts available in the market with 150000+ clients due to its flexibility and open source functionality.

Magento & Salesforce Integration Helps To Enhance ROI

Adding Salesforce CRM with Magento ecommerce helps your customers to add more value. It promises to deliver some remarkable features like:

Product &Inventory

It will allow you to sync all product’ information from Magento to Salesforce CRM systems, once all the products and product description are on Salesforce CRM. So, it becomes easy for sales executive to share information by looking at CRM. With marvelous customer experience, you will encourage your customers to spend more time on your WebStore and also ensure to keep coming back to you again & again.

Customer & Leads

With the help of integration, you can easily sync information from Magento to Salesforce CRM and Vice-versa. Through this bi-directional sync, you can consistent data across systems along with empowers your customer representatives with access to most updated customer information that leads to enhanced customer service and happy customers.

Streamline Order Processing

Salesforce CRM makes order processing quicker and more convenient. It allows importing and tracking orders, answer customer’s queries without hassle and in a cost-effective and efficient manner. It will develop better experience for customers as well as sales team members by minimizing operation inefficiencies from the existing process.

Benefits of Magento Salesforce Integration

- Increased Sales

- Consistent data across Systems

- Improved Customer Experience

- 360-deegree Customer view

- Targeted Marketing Campaign

- Reduced labor, Operations & Coordination cost

- Empower Sales Team

- Multichannel Marketing

- Real time Communication

How Magento Design Studio can help you for Magento eCommerce Design Service?

We have experienced team of designer, who designs fabulous Magento website design that surely maximizes your profit. We also have the expertise of integrating your customer databases by understanding your client’s mind. If you want to hire our designers for Magento website design, then Contact us.